Some buyers do everything right and still miss out.

This Brisbane-based client had been actively searching the Sunshine Coast for around 12 months. Time and again, they were either pipped at the post or discovered that suitable homes were already under offer by the time they could inspect.

By the time they engaged me, frustration had set in. They didn’t want to keep chasing the market. They wanted a clear plan and a result.

The buying brief

The brief was specific but realistic. The focus wasn’t on buying something fully renovated or flashy. It was about buying well.

Key requirements included:

• Purchase budget up to $1.1 million

• A good, safe Sunshine Coast location

• Quiet street with strong owner-occupier appeal

• A decent-sized block with room for a future pool

• Enough yard space for a Great Dane

• Reasonable access to the Sunshine Coast Motorway

• Still close enough to the beach to enjoy the lifestyle

This type of property attracts strong competition, especially when priced correctly.

Why Little Mountain stacked up

Little Mountain is often overlooked by buyers who focus only on coastal postcodes. From a strategy perspective, that can be a mistake.

It offers:

• Larger land sizes than many beachside suburbs

• Established streets and family-friendly pockets

• Easy access to beaches, schools and arterial roads

• Better value compared to tightly held coastal locations

For buyers wanting space, flexibility and future upside, it makes a lot
of sense.

The opportunity at 21 Turnbury Street

Within one week of starting the search, I identified 21 Turnbury Street, Little Mountain.

The property was a four-bedroom house set on over 700sqm of land, positioned in a quiet street. It ticked the brief cleanly. Plenty of space. Clear value-add potential. Strong long-term appeal.

As expected, competition was immediate.

There were more than nine offers submitted on the first day of viewings. This is where many buyers come unstuck.

Strategy in a multiple-offer scenario

Multiple-offer situations aren’t about luck. They’re about judgement, positioning and timing. Before advising the clients, I had already worked through:

• Comparable sales that actually reflected value, not inflated asking prices

• Where this home sat relative to the broader Little Mountain market

• Agent behaviour and buyer sentiment in fast-moving Sunshine Coast campaigns

Rather than reacting emotionally to the number of offers, we applied a
clear, calm strategy across price, terms and certainty.

The property was secured for $1,060,000.

The result

After a year of frustration, the outcome came together quickly and decisively.

The clients were particularly happy with:

• How fast the right property was identified

• How controlled the process felt despite heavy competition

• Not having to second-guess value or negotiation strategy

Most importantly, they secured a home that works now and gives them
flexibility for the future.

What this case study highlights

On the Sunshine Coast, many good homes are effectively decided early. Buyers who hesitate or rely on guesswork often miss out, even when they’re willing to pay.

This purchase wasn’t about rushing. It was about knowing when to move and how to move properly.

Experience, local insight and a clear strategy made the difference.